This was a natural fit for both our brands. Two legends of the American West bringing together our unique vintage aesthetics. The collection included a selection of men’s and women’s Trucker jackets, each incorporating a unique Jacquard pattern woven exclusively by Pendleton Woolen Mills for Levi’s. The Native American-inspired Jacquard design alludes to the signature characteristics of a well-worn pair of vintage Levi’s jeans: the indigo hues aged to perfection, the golden yellow thread, and the red from the iconic Levi’s tab.
The design work started in the Levi Strauss & Co. archives. We hand-selected an assortment of vintage styles. Then we re-imagined each piece, utilizing Pendleton’s legendary Umatilla wool. The collection balanced modern re-invention with time-honored technique.